Member-only story

Embracing Diversity: The Untapped Economic Potential

Martin Kush
4 min readJan 7, 2024
Photo by Clay Banks on Unsplash

This is an opportunity to out-compete companies who are shrinking their DEI programs.

In today’s rapidly evolving business landscape, the concept of diversity, equity, and inclusion (DEI) has moved from a moral imperative to an economic necessity. It makes sense because we are all members of the consumer market regardless of culture, origin, skin tone, or religion. Business moguls like Mark Cuban recognize this transition, advocating for DEI not just as a societal good but as a strategic business advantage.

The Economic Case for DEI

Research consistently shows that DEI enhances business performance. A 2020 McKinsey report, “Diversity Wins: How Inclusion Matters,” highlights that companies in the top quartile for gender diversity on executive teams were 25% more likely to experience above-average profitability than companies in the fourth quartile. This isn’t a coincidence; it clearly indicates the tangible benefits of embracing diversity. As I suggest above, it’s intuitive.

Further, a Boston Consulting Group study found that companies with more diverse management teams have 19% higher revenues due to innovation. This suggests that diversity is not just a metric to be achieved but a key ingredient in a…

The author made this story available to Medium members only.
If you’re new to Medium, create a new account to read this story on us.

Or, continue in mobile web

Already have an account? Sign in

Martin Kush
Martin Kush

Written by Martin Kush

Author exploring social justice, the economics of racism, and history. Empowering readers to understand and challenge systemic inequalities.

No responses yet

Write a response